If it isn’t obvious already, designer collaborations of the hi-lo variety give me life. Like, so much life. Not only are those partnerships savvy business strategy for designers seeking a larger audience, but the democratization of fashion in this manner—wherein everyone along the class spectrum is able to access designer fashions if they choose to do so—is appealing to my egalitarian nature, and to my budget.
Enter Helmut Lang for Uniqlo. The collaboration, pieces of which are featured in the slideshow above, will pair Helmut Lang—known for its monochromatic palette of gray and black—with the casual-wear fabulousness that is Japan’s Uniqlo. The line will be unified by the simplicity that underscores both brands’ aesthetic and will celebrate comfort. Helmut Lang’s contribution to the collaboration is designed by its menswear director, Alexandre Plokhov—who previously founded an eponymous line and who spearheaded the label Cloak back in 1999.
Helmut Lang for Uniqlo will become available online and in stores beginning September 22 and will include unisex, men’s, women’s and children’s sweats—all in Helmut Lang’s signature black or gray and reflecting a bit of Alexandre’s avant garde approach. The collection is priced from $19.90 to just under $60 at $59.90.
Speaking of Uniqlo, my adopted city of Philadelphia is getting its very first store, which, according to my budget, is located a little too close to my apartment for its taste. As for me, I say: welcome to the neighborhood! I took the iPhone photo below while running errands this past weekend. This Chestnut Street store will open its doors on October 8th.
Article by Naki
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